Birmingham’s Oldest Family Owned Toyota Dealership in Birmingham, AL – 30 Years and Growing!

Welcome to Steve Serra Auto Group in Birmingham AL

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Toyotas and Hyundais in Alabama

Steve Serra Auto Group consists of a family of top-quality, award-winning car dealerships, including the oldest family-owned Toyota dealership in Birmingham. On top of complimentary car washes and shuttles, excellent service specials, and roadside assistance packages, find out more about why you should choose Steve Serra Auto Group.

Our family of dealerships has a wide selection of new Hyundai and Toyota cars for sale. We’re also a renowned used car dealership, selling some of the finest certified pre-owned vehicles in the region.

Finest Hyundai and Toyota Dealership in Birmingham, AL

The professionals in our finance center will help you with getting the best possible deals and interest rates on loans for your purchase. After buying your car, we invite you to bring it back to one of the top service centers in Birmingham, AL, for all your service needs. Don’t forget to take advantage of our service coupons in Birmingham, AL, to save some money.

Ready to get into a new or certified pre-owned Hyundai or Toyota? Stop by one of our dealerships, or give us a call to speak with a helpful salesperson.

Read Our Testimonials

Morgan smith at serra Toyota was by far the best salesman. He definitely made us feel like family and my kids loved him. Made buying a car with 2 small children less of a hassle and more enjoyable. Thank you so much morgan! We will continue to us you and send family to you as well!
Great place to buy a Toyota. Liz was great at explaining everything on the vehicle. You could not ask for a better sales person!!
Nathan Campbell as well as Ron Babice put me in a 2018 Nissan Altima. I am very pleased with my purchased as well as their customer service they really made me feel at home and it didn't take all day like I thought. You guys really showed out Thanks again I love my new car!
I am writing this review in recognition of Mr. Paul DeBlanc. I cannot recommend him enough. From the beginning of the process until the end, he was truly a joy to work with. He made my car buying process a stress-free one. His communication throughout the entire process was above and beyond. In the future, when it is time to buy again - I will go to no one else! I ... highly recommend him. We are now enjoying our 4Runner! Thank you again, Paul!
Timely and walked me through my service needs. Brian let me know what was needed, provided options based on cost. This was most helpful.

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All tax, title and vehicle registration fees are additional. See dealer for complete details.