Birmingham’s Oldest Family Owned Toyota Dealership in Birmingham, AL – 30 Years and Growing!

Welcome to Steve Serra Auto Group in Birmingham AL

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Toyotas and Hyundais in Alabama

Steve Serra Auto Group consists of a family of top-quality, award-winning car dealerships, including the oldest family-owned Toyota dealership in Birmingham. On top of complimentary car washes and shuttles, excellent service specials, and roadside assistance packages, find out more about why you should choose Steve Serra Auto Group.

Our family of dealerships has a wide selection of new Hyundai and Toyota cars for sale. We’re also a renowned used car dealership, selling some of the finest certified pre-owned vehicles in the region.

Finest Hyundai and Toyota Dealership in Birmingham, AL

The professionals in our finance center will help you with getting the best possible deals and interest rates on loans for your purchase. After buying your car, we invite you to bring it back to one of the top service centers in Birmingham, AL, for all your service needs. Don’t forget to take advantage of our service coupons in Birmingham, AL, to save some money.

Ready to get into a new or certified pre-owned Hyundai or Toyota? Stop by one of our dealerships, or give us a call to speak with a helpful salesperson.

Read Our Testimonials

Just had my 2018 Rav4 serviced and the entire experience was quick and everyone was super friendly. Was dreading going and being made to wait for hours like I have at other dealerships, was very impressed overall.
Confussion with who was service advisor when I arrived. After a over an hour waiting, young man named Josh came and told me what had happened. He was very nice & apologized for the mix up. Very helpful in explaining how my car had got left unattended. Guess part my fault because I misunderstood how things work there. Only my 2nd time to visit.
Mitch and his crew did a great job getting me serviced and in and out! I will always come to mitch for my service! Thanks Mitch! Garry Briscoe
Larry Paulin is the best!! Lol I had a great time learning from him about my car buy experience. He worked with me until I got myself in the position to purchase the car I really wanted.
Morgan smith did a great job working with us. He was timely, courteous and very informative. He is available when we need him and honest.

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All tax, title and vehicle registration fees are additional. See dealer for complete details.